• I produce content for internal operations, mainly tutorial videos for training.
• I manage the company's and partners' social media, aiming to create a brand recognition channel.
• I also carry out SEM campaigns, mainly Google Ads, attracting leads for the company and partners.

I provide assistance services to the HR sector of SAAE in Lucas do Rio Verde-MT, conducting internal culture work, organization of documents and archives, as well as design and various assistance.

The Certification in Display & Video Ads Beginners attests that I have the necessary knowledge to design, implement and optimize Display & Video Ads campaigns in Mercado Libre Ads.

• I produce creative ads for video, display, app and search campaigns according to Google’s search-based guidance;

• I use useful tools and resources throughout the creative life cycle;

• Optimize the performance of creative using experiments.

Amazon DSP’s Campaign Certification attests that I have the knowledge to design, implement, and optimize programmatic display campaigns in the Amazon Ads environment.

The RR Expert certification attests that I have the advanced knowledge to manage tasks, processes and projects using Runrun.it

Certification in Brand Building attests that I have the necessary knowledge to design, implement and optimize campaigns aiming at brand growth in the Mercado Libre.

The Certification in Brand Ads attests that I have the necessary knowledge to design, implement and optimize Brand Ads campaigns in Mercado Libre Ads.

The Certification in Display Ads attests that I have the necessary knowledge to design, implement and optimize Display Ads campaigns in Mercado Libre Ads.

Certification in Product Ads attests that I have the necessary knowledge to design, implement and optimize Product Ads campaigns in Mercado Libre Ads.

Meta Certification is a credentialing program for digital advertising professionals who demonstrate advanced proficiency in Meta marketing solutions. The Meta Certified Media Planning Professional credential is awarded to digital advertising professionals who demonstrate proficiency in designing an end-to-end Meta marketing strategy that aligns to business goals and complements a holistic marketing plan.

• I understand the importance of AI in Google Ads campaigns;

• Prepare automation strategies with AI in line with your business goals;

• I identify the benefits of using multi-channel AI-powered campaigns and tools;

• I understand the importance of adopting an agile mindset and flexible budgets to meet demand and generate significant business results;

• I use Google Ads reports and insights to bring more transparency to AI services;

• I understand why YouTube is a powerful platform for users, content creators and advertisers who aim to achieve recognition, consideration and action goals;

• I know how to increase awareness and consideration, as well as drive action with YouTube and Google video advertising solutions;

• I create efficient and personalized video ads for any marketing purpose based on Google’s creative guidance;

• I turn your online marketing vision into a coherent strategy;

• I develop strategies for Google display campaigns with more comprehensive marketing plans for your business;

• I create plans to increase recognition, consideration, action and retention using Google display campaigns;

• I develop plans to reach current and new customers by targeting display campaigns on Google by audience;

• I guarantee that your Google display campaign marketing plan is aligned with your digital advertising budget.

• I translate marketing objectives into measurable actions;

• I set up tracking to effectively measure sales, app downloads/installations and/or leads;

• I understand how to analyze and act on insights from conversion tracking data;

• I choose right attribution models for business goals.

I have developed a series of skills that are essential for how to plan, design, setup and optimize a campaign within the Pinterest Business platform.

Also in skills such as campaign creation, targeting strategy, bidding & optimization, measuring campaign performance and running reports.

• I transform an online marketing vision into a coherent digital marketing strategy;

• I develop Google Search strategies with broader marketing plans for your business;

• I create plans to increase leads, sales and web traffic using Google Search;

• I develop plans to reach current and new customers with Google Search audience solutions;

• I guarantee that your search marketing plan is aligned with your digital marketing budget.

I learned how to create content for corporate blogs on the internet.

I learned design concepts to better communicate with my team, especially in terms of UI and UX, as well as something that caught my attention, which is the empathy that design needs to have, so I have applied this to all my projects

I learned basic branding concepts, such as brand building and positioning.

I learned how to manage a brand in crisis, as well as understanding how crises arise and how we can deal with them.

I learned practical persuasion techniques and how to generate influence around me.

I learned to analyze the different ways in which it is possible to communicate within the corporate environment.

I learned basic PHP concepts, which allowed me to better communicate with my team on personal projects.

I learned introductory concepts of Digital Marketing, such as which channels to use to advertise and KPIs to measure the results obtained.
The course was conducted by USP through the Coursera platform.

I learned digital marketing concepts focused on the Google Ads and Google Analytics platforms, as well as other company settings within the Google search space.

I learned poem writing techniques and how to come up with creative ideas.
The course was conducted by CALARTS through the Coursera platform.