A passion project inspired by the artist, Kenny Mason to his support his debut album, Angelic Hoodrat released in 2020.

While he was touring in 2021, I wanted to redesign the website to a more appealing user experience that honed into the mood and art direction surrounding the album. Creating a more memorable and impactful design that took fans who were finding Kenny Mason for the first time and digging into his merchandise, songs, and how much care an independent artist like him, has on how listeners receive his work.

Co-hosted a discussion with Payment Risk Analyst, Elijah Smith amongst talented marketers, designers, and solopreneurs on strategies and tips that help in growing a client base, expanding on what being a black leader in solopreneur business entails, and practices in networking.

Sharing valuable insights and strategies for delivering an irresistible elevator pitch that grabs attention and wins clients.

Co-hosted a discussion with collaborative Lesi Nwogbo amongst talented marketers, designers, and solopreneurs on how I've taken ownership and accountability across my early career across design and media

• Managed projects and facilitated file sharing, ensuring smooth communication within the team.

• Provided guidance on website development and user experience, meeting the needs of stakeholders and artists.

• Developed and improved the website to enhance user engagement.

• Worked closely with the Creative Director to translate artistic visions into digital experiences.

• Collaborated closely with the Lead Designer at Diversity Cyber Council to develop innovative product designs aimed at promoting an app that shares accessible resources and organizations that can support those looking for assistance.

• Conducted comprehensive user research and synthesized findings into actionable reports to inform product design decisions and enhance user experiences.

• Played a key role in weekly meetings by presenting wireframes, facilitating ideation sessions, and leading design discussions to ensure alignment with project goals and objectives.

• Demonstrated proficiency in UX writing by reviewing and refining content to optimize usability and accessibility, while also fostering effective communication between design and development teams.

• Adapted seamlessly to the competitive and fast-paced environment as the Marketing Designer at Venice Music, infusing creativity with marketing savvy to craft a diverse range of marketing collateral spanning social media assets, out-of-home (OOH) displays, advertisements, and cohesive branding elements for the company.

• Took the lead in brainstorming and executing visually captivating materials that embodied the essence of Venice Music's brand identity, ensuring a smooth blend across digital and traditional marketing platforms to resonate with target demographics.

• Worked closely with cross-functional marketing teams to develop and execute strategic campaigns, using innovative design strategies to enhance audience engagement, elevate brand visibility, and foster meaningful customer interactions.

• Skillfully employed industry-standard design software and tools to deliver projects with precision and efficiency, all while maintaining a relaxed yet committed approach to delivering top-notch creativity and craftsmanship within the lively pace of the competitive landscape.

• Worked closely with the Founding Director to develop treatments, manage projects independently, and design out-of-home (OOH) marketing materials.

• Together with the Founder, I ensured that our creative endeavors were Specific, aligning closely with the company's vision and strategic objectives for each project.

• Throughout each project, I tracked progress and ensured that goals were Measurable, allowing for clear evaluation of outcomes and adjustments as needed to achieve optimal results.

• I managed projects ensuring they were achievable within given timelines and available resources, while also maintaining a high standard of quality in all deliverables.