Brian Mulyadi
☕️

Brian Mulyadi

Product Builder in New York, He/Him

Brewing new products!

6 months ago

👋🏼 My name is Brian Mulyadi. I love creating products.

I founded companies like Ladyjek and worked at Louis Dreyfus. I focus on building strategies, finding product-market fit, and developing robust business models. I recently completed my MBA program at Cornell Tech focusing on product development. 🚀

Contact

LinkedIn
GitHub
Twitter
Threads

Projects

2024
Learning Korean!

New resolution this year to learn a new language! I love the Korean language and have always wanted to speak it fluently. I am a very visual learner, so as I learn the language, I will be creating and sharing visuals that have helped me to learn more effectively!

2023
Trac3y

Developed the business model and market sizes in Trac3y – a blockchain-based solution to resolve trade disputes via smart contracts, achieving 2nd place in Penn Hackathon (out of 20+ universities)

2022

Developed a JavaScript Boost for Arc Browser Hackathon to help users find product reviews directly on Amazon pages. The web extension was shortlisted to the top 10 products out of 500+ submissions

2022
Monument DAO

Representing Cornell University, we presented on our brainchild, MomumentDAO, which helps conservation projects to issue NFTs in order to create additional funding sources and to reach a global audience.

2022

To explore my interest on IoT devices, I experimented with Raspberry Pi and Adafruit sensors to create a touchless chess clock.

2022

An interactive device powered by Raspberry Pi to reimagine how we educate children of family members who have passed

2021

A project to visualize Formula 1 drivers' performance in the 2021 season

Work Experience

2021 — 2022
New York

Kapita is a website to help team managers automate repeatable tasks with a no-code drag-and-drop workflow builder

2018 — 2021
Singapore

LDC is a Big-4 global commodities firm trading $50 billion of agriculture, shipping, and financial products.

  • Collaborated with Consensys to develop a platform for digitizing global trade processes using blockchain solutions, increasing transaction speed by 70% and decreasing error rate by 80%
  • Launched and owned an internal data analytics platform to structure and analyze trading information: resulting in 80% faster decision-making process and 20% increase in profitability
  • Managed cross-functional teams across six countries to purchase, process, and deliver $15 million of products annually to destinations within Asia-Pacific region
  • Collaborated with engineering and analytics team to initiate a geospatial analysis of cargo ships: allowing new data-centric trading strategies and increasing the price forecast accuracy by 20%
2016 — 2018
Indonesia
  • Optimized cargo unloading schedule to speed up discharging process, removing bottlenecks and maximizing production capacity by increasing the utilization rate of the port by 40%
  • Negotiated sales and shipment contracts with the largest importer of consumer products in Philippines: securing a long-term deal worth $500,000 in annual profit
  • Created strategic partnerships with 3 agricultural and shipping companies: increasing service level to 95% and expanding annual sales volume by 15% year-on-year
2015 — 2016
Indonesia

Ladyjek is a $2 million pre-series A ridesharing startup for women empowerment

  • Founded an on-demand transportation venture to create employment opportunities for underprivileged women in Indonesia: partnering with over 3,000 drivers, achieving annualized revenue of $680,000
  • Led product, engineering, and design team to build two main features, transportation and food delivery within 3 months: growing the user base by 300% month-on-month
  • Scaled up operations by 50% by forming agreements with 3 e-commerce companies to be their exclusive logistical partner: adding reliable demand to increase average rides per driver by 140%

Education

2022 — Now
New York

VP at Cornell Blockchain Club
Dean's List Summer '22, Fall '22

2012 — 2015
Boston, MA

Graduated Magna Cum Laude, Teaching Assistant (2013), Dean’s List (2012-2014)

2007 — 2011
Singapore

Recipient of the ASEAN Scholarship by the Singapore Ministry of Education

Certifications

2022

Mentored 16 founders from ideation to pre-seed stage in a startup accelerator based in Southeast Asia

Features

2018

On March 1, 2018, IFC launched the report Driving Toward Equality: Women, Ride-Hailing, and the Sharing Economy, which explores how women and men participate in ride-hailing, particularly in emerging markets.

Speaking

2016
Building Startup in Indonesia at Global Network Week
Indonesia

Presented as a guest speaker held in conjunction by Yale School of Management and University of Indonesia

Awards

2023

Developed the business model and market sizes in Trac3y – a blockchain-based solution to resolve trade disputes via smart contracts, achieving 2nd place in Penn Hackathon (out of 20+ universities)

2022

Representing Cornell University, we presented on our brainchild, MomumentDAO, which helps conservation projects to issue NFTs in order to create additional funding sources and to reach a global audience.

The annual Product Games Case Competition had 185 participants from 32 nationalities and 22 business schools.

Volunteering

2019 — 2020
Project Lead at Louis Dreyfus Company / HOPE Worldwide Singapore
Singapore

Organized an annual Christmas Fundraising project in partnership with HOPE Worldwide to raise $20,000 to benefit underprivileged children and families in Singapore

2016 — 2016
Volunteer Coordinator at Bali Sports Foundation
Indonesia

Facilitated a para-athlete basketball tournament in Southeast Asia

2014 — 2014
Boston

Advised 3 engineers to create a mobile app for measuring the internet coverage and optimize antennas placement in Naluja, Zambia