Multidisciplinary Design in Planet Earth, He/him

The best way to start any sustainability or circular economy adoption process is to start with systems and life cycle thinking approach.

Read "Design for the Environment"…

11 days ago


I'm an entrepreneur by passion and a generalist by nature. I develop brands, products, and experiences that inform, entertain and inspire with 15+ years of experience.





We must all do better. If it is design that got us here, design can get us out. is a learning platform helping designers feel inspired and make better design decisions.


The Cognitive Bias Codex is a handy tool that organizes biases in a meaningful way.

The existing literature on cognitive biases and heuristics is extensive, but this section contains user-friendly summaries with sources.

Central to this section is how cognitive heuristics and biases influence our decision-making, and you will also learn more about how to overcome them.


Side Projects


A web app for exploring Spotify music streaming stats. Explore your top artists, top tracks, discover new music, and create Spotify playlists easily.


Creative Minds is an ongoing collaboration between humans and AI for the sake of creation and inspiration.

Work Experience

2021 — Now

Go far enough to find yourself. Moe is a platform that connects travellers to incredible places to stay and interesting things to do.

2007 — Now

As a multidisciplinary designer, I conceive creative concepts, create branding projects from the ground up and translate them into compelling visual experiences and products by developing ideas, providing quality art and creative direction.

2020 — Now

1984 is a design and development agency. We are working with global brands, startups, and entrepreneurs to build visionary brands and experiences, from concept to scale.

Our approach is very simple: we define the problem and design the best possible solution. We join our forces with our client’s team, by providing user-centered analysis, research, strategy, and user experience (UX) design services, to match their products and services with their users’ needs.




The best way to start any sustainability or circular economy adoption process is to start with systems and life cycle thinking approach.


Design decisions are being executed at a historically unprecedented pace and scale. And most of them are not for the sake of people but care more about business goals, numbers and making a profit.


Dieter Rams introduced in Braun a systematic design, linked to form and function, its varied products represented a utilitarian aesthetic, coming from the Ulm school. He made a significant contribution to Braun’s image, driving a new design approach focused on functionality.


Our time and energy are increasingly used to manufacture demand, exploit populations, extract resources, fill landfills, pollute the air, promote colonization, and propel our planet’s sixth mass extinction. We have helped to create comfortable, happy lives for some of our species and allowed harm to others; our designs, at times, serve to exclude, eliminate, and discriminate.


To solve big-scale design problems, Don Norman recommends engaging with the community that has these problems and leveraging existing creativity and experience.


How can designers build eco-conscious design practices? What exactly is design’s role in the climate movement? And what other communities and industries should we look to for the way forward?




Enterprise Design Thinking is IBM's approach to applying design thinking at the speed & scale a modern enterprise demands. It helps our teams not only form intent but deliver outcomes - outcomes that advance the state of the art and improve the lives of the people they serve.

✤ Able to discuss and apply basic Enterprise Design Thinking concepts.

✤ Able to identify opportunities to apply Enterprise Design Thinking.