Creative Director in Greenville, SC
Directing digital products and teams, brand identities, and blurring the lines between product and brand. Loving a blank page and the last 20%. Synthesis, storytelling, and southern charm.
Pitching and directing NDA-ed digital product projects and teams for: Google, Jigsaw, Amazon Music, and Jam3
Designing professional logos at a great price in a week.
Crafting bold identities for brands that care about the details.
Creative Directing a refreshed visual identity, new website, and future digital product projects for Jigsaw, a unit within Google that explores threats to open societies, and builds technology that inspires scalable solutions.
Helped lead a team of visual designers, motion designers, copywriters, and researchers, alongside brand strategists, and producers, working directly with the Jigsaw marketing team to reimagine their brand’s visual and verbal identity.
Brought in by an agency to help direct creative and design with a team transforming the future of image-based search for Google, impacting more than a billion web users.
Collaborated with an agency team including product designers, visual designers, motion/interaction designers, and producers, along with a cross-functional team across the Google organization including UXR, Engineering, Product, and Executive to concept, create, and document a foundational design system, visual language, and unique automated art direction engine.
We broke Figma more than once, proved ourselves as an outside team capable of influencing the core Google search product, and managed to earn a few mission badges along the way. You’re starting to see elements of our work tested across Google search.
Helped grow a small team of designers into an in-house agency across brand, environments, and digital products, recruiting and mentoring designers and developers at one of the fastest-growing non-profits in the country.
Tried to make a better social network.
Art Direction and copywriting for AmericanAirlines, X-Box, Verizon, and Texas Tourism.