Bethan
🖱️

Bethan

Digital Product Design in UK & Europe

Living in Figma and Cursor AI

A day ago

About

I'm just enjoying designing and prototyping!

I've specialised for over 7+ years in crafting data-driven digital solutions and accessible design systems within in-house and agency environments.

...But most recently, I've been challenging myself by leading design for smaller businesses whose applications you'll be using regularly over the next few years. In my spare time, I've been exploring coding and have swapped my football boots for racket sports, currently enjoying tennis.

Work Experience

2024 — Now
Founding Designer at Freelance
Remote

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2022 — 2024
Remote / Amsterdam

Creative automation sass mature startup

After ITG enquired a mature startup Storyteq, I helped merge the software with our existing suite and transitioned into Lead Designer where I overlooked 8 out of 10 teams.

2020 — 2024
Remote

Full-service agency focusing on digital experience.

Joined a large-scale agency, working on pitch projects involving interactive digital designs, website audits, and user research. Gained experience in the SaaS product world, becoming the lead designer for Canopy Cloud, while also contributing to major client projects when my expertise was required.

2020 — 2021
Birmingham

In-house sprint teams for DX for Jaguar & Land Rover.

In my first in-house role at Jaguar Land Rover, I audited and resolved WCAG 2.1 issues, ensuring components met A+ accessibility standards. I supported four sprint teams, enhanced the design system, and collaborated with senior leadership to document it.

2018 — 2020
Bromsgrove, UK

UK IPA full service agency creating Digital Design.

My first full-time design job was at IPA agency GBW, where I progressed from junior designer to digital design specialist, creating animations, digital artwork, and leading WordPress projects.

Education

2015 — 2018
Birmingham, UK

1st Class Honours
Major within interactive advertising

2013 — 2015
Staffordshire, UK

Highest Grade with Honour.
Individual awards for Game Development, Web Design & Development

Certifications

Contact

Portfolio
LinkedIn
GitHub