Bertan Bakır

Bertan Bakır

Product Design, Branding in Istanbul, Turkey

About

I design digital experiences to accurately define brands.
I view brands as an organism and create designs that allow this organic structure to be fruitful and communicate with its target audience.

Work Experience

2016 — Now
Istanbul, Turkey

→ Creating and developing brand identities, including logos, for a diverse range of clients.

→ Conducting in-depth brand research to understand client objectives and target audience.

→ Designing visual elements such as logos, color schemes, and typography to effectively communicate brand messages.

→ Developing comprehensive brand guidelines to maintain consistency across all brand touchpoints.

→ Collaborating closely with clients to understand their vision and provide tailored design solutions.

2023 — 2023

→ Designing customized Landing Pages and similar assets for SaaS (Software as a Service) offerings.

→ Utilizing the Figma to create user-friendly and aesthetically pleasing designs tailored to client needs.

→ Integrating designs into Framer to add interactive elements and enhance user experience.

→ Managing the process of prototyping and testing designs on the Framer.

→ Publishing designs on the Framer Market and customizing them to meet client requirements.

2019 — 2020
Visual Designer at Merlion Design & Technology Solutions
Istanbul, Turkey
2018 — 2019
Graphic Designer at Hoops the Agency
Istanbul, Turkey

Projects

2023

We emphasized the industry in which Mert Tel operates by including the symbol of a twisted wire in the emblem we designed. We also made a small tribute to the brand's past by hiding the letter 'M' inside the emblem.

Our goal was to appeal to many different cultures and people, so we preferred simplicity in the design.

The elements of the corporate identity and all the details that make up the identity have been designed to describe Mert Tel's business model.

2022

Problem

Using multiple credit cards can make it difficult to keep track of bills and organize debt payments. There may be different payment dates, interest rates and debt amounts for each credit card. This can increase your debt load, and if you do not keep track of payments regularly, you may have trouble paying off your debt.

It's more tedious to keep track of your payments. If you miss bill due dates, you may have to pay additional charges such as penalties and interest.
It can have a negative impact on your spending habits. Credit card limits can tempt some people to spend more. This can cause you to spend unnecessarily and increase your debt load.

Solution

The Nest app lets you store debit and credit cards securely and combine multiple payment cards to pay with a single card.

Nest goes further than other e-wallets to protect your sensitive information. Nest accounts are protected with device pairing, touch ID, dynamic security codes and a transaction review system to ensure that only legitimate transactions go through.

Exhibitions

2017
ALT ÜST at Ortaköy Sanat Galerisi
Istanbul, Turkey

Volunteering

2021 — 2021

Education

2018 — 2019
Graphic Design at Işık Üniversitesi
Istanbul, Turkey
2014 — 2018
Painting Department at Avni Akyol Güzel Sanatlar Lisesi
Istanbul, Turkey

Certifications

2021
Fundamentals of Digital Marketing from Google

Contact

LinkedIn