Ben George

Ben George

Staff Product Designer in Nürnberg, Germany, he/him

Actively looking for new opportunities in Germany.

A year ago


I am a staff product designer and leader with 15+ years of experience across diverse mediums and problem spaces. I live in Nürnberg, Germany, with my wife and Irish Golden: Juno.

I believe in strong and empathetic leadership for autonomous, creative design teams. My work is connected by a passion for human behavior, cultural contexts, research-driven design thinking, design systems, and a hunger to tackle complex, challenging problems. I love building 0->1 products & creating scalable, strategic teams.

Work Experience

2023 — Now
2022 — 2023
Nürnberg, Germany

I spearheaded different experiences on Shopify Collabs, the leading platform that connects merchants with creators.

My responsibilities included developing and executing product strategies, setting ambitious objectives, and creating top-notch interactions, visual designs, and prototypes.

I also took charge of defining and aligning our approach to design quality while providing guidance and mentorship to our designers. My work further involved visualizing complex scenarios and interactions between merchants and creators, which helped inform critical software decision-making.

2021 — 2022

Launched several initiatives to help merchants worldwide to grow their business across social surfaces like Facebook, Instagram, Google, and TikTok.

2018 — 2021

Led UX for ReferralCandy—an automated referral program for online stores that increases revenue.

Improved CandyBar—a rewards program for small merchants through research-led and mission-focused initiatives.

As a design manager, I hired and shaped the design team, supported product strategy, and influenced marketing and brand design for both products.

2015 — 2018

I built and developed a design team from the ground up and played a crucial role in creating a thriving design culture. I introduced frameworks for the design, product, and marketing teams, ensuring our systems were future-proof.

I streamlined the food ordering process on different platforms and led important projects for websites and mobile apps. Our primary objective was to create a seamless checkout experience for food commerce in India, ultimately contributing to the company's valuation of over $25 million.

2014 — 2015
Creative Director at Lagniapp
2008 — 2014

I started as the first interaction designer and eventually became a creative director, overseeing a team of over 15 designers in the USA, Europe, and India.

My design work included creating iOS, Android, and web products for various clients, including large corporations like Intel, IBM, General Electric, the US Army, and smaller startups. During this time, the company also raised funding and eventually got acquired for $15M.

Side Projects


Launched an icon pack with 13 customizable shopping icons in collaboration with Riya Mahajan.



Discovering different cultures within an organization to understand better the cultural context in design with practical examples, stories, and tips, and learn how to effectively communicate, collaborate, share feedback, and build trust in multicultural design teams.


Part of a panel with Aditi, Rose, and Sufyan on the topic of IC vs. Management career paths.


I hosted a panel with Randy Hunt, Jonathan Yap, Divya G, and Chi Ming Loh about the design hiring process, interviews, evaluating candidates, and more.


Communication might seem like a basic life skill. Presenting design work can be a source of stress for many. How you present your work to stakeholders and non-designers is as important as the designs themselves. The need for designers to develop soft skills is ever-increasing as they work with larger and more diverse teams.



Practical tips and guidance into running better 1:1s with your manager and peers.


Lessons learned from some of the best people I’ve worked with.


2020 — Now