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About
Undergraduate student with 1.5 years of experience designing digital products across multiple industries, including automotive, robotics, retail, and media. I value data-informed decision-making and playful interaction in my work.
Work Experience
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Prototyped an onboarding intervention that allowed 649k+ new subscribers to select topics they are interested in, and created a new component to showcase those topics on story pages.
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Collaborated with engineers to integrate the onboarding design into the NYT app’s existing personalization hub.
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Strategically delivered the project ahead of the 2024 Elections to capitalize on high reader traffic.
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Designed a user study with UX researchers to test two opposite versions of the Topics in Onboarding flow.
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Utilized qualitative data from the study to design a topic selection process with a reduced cognitive load.
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Contributed to the maintenance of Symbotic’s Design System by designing and documenting 5 UI patterns for supply-chain robotics products.
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Achieved a 94% positive feedback rating for improved interface components.
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Leveraged usability principles to redesign technical content into 390+ user-friendly troubleshooting articles.
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Managed a database of over 70,000 vehicle diagnostic articles, applying SQL queries for content audits.
- Utilized Rapid Iterative Testing to guide the redesign of ElectrifyAmerica.com's information architecture, surfacing 91% of content that was originally inaccessible from the landing page.
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Conducted a usability audit of the Partner Home Help Center to identify weaknesses in UX design and copy.
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Leveraged these findings to build a 27-page content style guide.
Projects
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Designed a digital experience of the NYT Museum to make its artifacts accessible to 1000+ remote employees.
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Prototyped the onboarding flow and facilitated a user flow workshop to inform feature prioritization for MVP.
- Led end-to-end concept development, UI/UX, and visual design of an interactive scavenger hunt app.
Education
English Major
Gap year 2023-2024
English Major
Dual BA Program with Columbia University