About
My specialty is developing products for Startups, from Web apps to responsive mobile design, and Smart dashboards.
Projects
Work Experience
Product:
An online Web app dating platform, that offers the chance to meet new people and form romantic relationships.
Achievements:
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Led UI/UX team of four provided craft mentorship and offered career development to designers at all levels.
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Launched a Dating Platform, driving substantial growth from 0 to 3000+ active monthly users.
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Engaged with the Development team to strengthen the Design System, ensuring it met their requirements.
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Conducted tests on the current release product to affirm the effectiveness of the UX approach.
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Revamped onboarding flow, condensing it from 7 to 4 steps and achieving a 15% increase in the conversion rate.
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Developed an Admin Panel for comprehensive analysis of diverse user reports and interactions.
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Initiated and implemented a Design System from its inception.
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Successfully concluded primary design stages and transitioned into the ongoing support stage, actively contributing to the maintenance and enhancement of the design system.
Tools & Technologies: Figma/ FigJam, Jira, Miro, Notion, Amplitude, Webflow, ChatGPT.
A digital agency that specializes in full circle development of enterprise-grade web applications, from concept to launch and beyond.
Product:
Scholar's App platform connects students to verified scholarships and helps track the entire financial aid process. Students can create a profile, search for scholarships, and submit applications online.
Achievements:
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Simplified a complex web application to better suit the age range of our audience.
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Enhanced a feature related to uploading documents and analyzing them to validate scholarship applications.
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Participated in the creation of intricate web app/dashboard products, streamlining the flow to enhance lead generation.
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Constructed a dashboard enabling users to track the progress of their scholarships.
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Augmented a product by integrating diverse marketing analytics functionalities within its dashboard system, to increase a Sales Product by 11 %.
Tools & Technologies: Figma/ FigJam, Jira, Miro, Notion, Google Analytics, Framer, After Effects.
Product:
AI-based mobile app for couples helping to find personalized date and gift ideas, get reminders, and improve the relationship.
Achievements:
• Crafted an advanced redesign for the complete iOS product, integrating features to connect two individuals in a couple and gather AI-driven recommendations, aligning with the target product idea and business goals.
• Successfully concluded the entire product development phase and created a pitch deck for presentation to key investors.
• Conducted sessions with stakeholders to validate pain points and test results from the new design release.
Tools & Technologies: Figma, Miro, Notion, Google Analytics, Framer, After Effects.
Product:
A technology company with the concept of the mobile app, and portable device that collects data about fencers and delivers analytics to coaches.
Achievements:
• Generated a fresh set of wireframes, user journey maps, prototypes, and high-fidelity mockups aligning with the Allez Design System.
• Worked closely with Product Manager, CEO, and Engineers to understand customer needs, identify gaps, and focus on the desired end results to drive product quality.
• Led product design direction by delivering strong end-to-end solutions that are data-informed, encouraging iterative explorations.
• Gathered key information for the project from stakeholders' meetings to validate new insights.
• Created a bespoke iOS application tailored to collect user data through designated devices connected to Saber.
• Engineered Personalized Analytics to optimize data loading speed by 32%.
Tools & Technologies: Figma, Miro, Notion, Google Analytics, Framer, After Effects.
Product:
A service platform that envisions providing users with a seamless experience of obtaining their SIM card, local transportation card, WiFi, utilities, and more within just 5 minutes.
Achievements :
• Established the design direction for the organization, ensuring a unified and impactful visual identity across all touchpoints.
• Continuously reviewed daily tasks and oversaw a team of designers to stay informed about recent updates.
• Assumed responsibility for the entire process from strategy and concept to development and implementation.
• Collaborated with the development team to bridge the gap between design and implementation, ensuring a seamless and visually stunning end product.
• Guided Designers in conducting research and sharing crucial design information, covering topics such as design systems, key design principles, and strategic considerations.
• As the steward of brand aesthetics, I spearheaded a successful rebranding initiative in 2020.
Tools & Technologies: Figma, Sketch, Miro, Google Analytics, After Effects.
Product:
Platform specializes in high-quality English-French translation services for global clients, with a remarkable 99.25% success rate over 1,210 projects in eight years.
Achievements:
• Developed a sophisticated Desktop application and iOS app to aid translation companies in English-to-French and French-to-English projects for quality-focused organizations with tight margins.
• Translated complex User Flows into intuitive, accessible, and user-friendly experiences.
• Executed the transformation of design plans into reality by creating wireframes, user flows, and prototypes, ensuring effective communication of design concepts.
Tools & Technologies: Figma, Miro, Google Analytics, After Effects.
About Process:
My first UX Projects, where I provided Design Services: Including Research, and Developed complex products from 0 to 1.
Achievements:
• Completed Web designs, incorporating intuitive and visually appealing user interfaces for websites. Ensured mobile adaptability, optimized information architecture, and streamlined user flows.
• Executed mobile iOS/Android designs to deliver seamless user experiences on diverse mobile platforms.
• Crafted dashboard applications to enhance data visualization and optimize user interaction
Tools & Technologies: Adobe Creative Suite, InVision, Adobe XD, Photoshop, Sketch, Google Analytics, After Effects