uWork is an innovative online staffing agency that connects companies with Norway's best therapists, nurses, educators, and other healthcare professionals.
Project Overview
uWork started in 2016 as a healthcare staffing agency. With the ambition to embrace digitization and revolutionize their operations, uWork partnered with the skilled professionals of the Ornio team. In this collaborative effort, I was tasked with solving complex UX/UI problems and I was also responsible for the look and feel of the product for which I created a new visual language and led the redesign of the entire platform.
Main project goal
The most important goal for this redesign project was making the UX design extremely clear. The process of hiring healthcare professionals and healthcare professionals applying for jobs needed to be super simple. All this needed to tie back to the new style we created for the platform.
Flowchart & Sitemap
Once the content and functionality of the platform were defined, we started to structure that content into increasingly granular flows and diagrams. We tried to understand which actions and elements had greater importance and relevance as it was essential to define priorities to achieve a platform that had more intuitive user flows.
Foundations
Furthermore, we have set some foundational elements that form the core of uWork’s design system. These foundations include elements such as color palette, typography, spacing, icons etc., that we used to build product screens and scalable design components for the platform.
Layout
We have designed and configured several components that control the layout, such as: grid, layout, spacing scale, etc. All these components, when they come together, build up the layout and bring consistency and visual coherence to the pages.
Navigation
To enhance user mobility within the platform, we've developed a range of intuitive navigational elements. These components offer users convenient access to various app pages or sections and enable seamless navigation to previous pages.
On the platform's desktop version, the sidebar serves its navigation purpose by giving the user quick access to its core pages. To allow the user the same level of practicality on mobile devices, we transformed the sidebar into a top menu for core pages and a bottom menu for frequently used actions, ensuring easy access with a simple touch.
Data Entry
Our efforts were focused on creating a diverse range of Data Entry components. These components have been designed to accommodate the multifaceted needs of users when interacting with the platform. By offering various text input methods and selection options, we empowered users to perform actions with clarity and efficiency.
Data Display
Various types of Data Display components were designed to transform raw data into an intuitive and visually appealing format. These components encompass a wide spectrum of functionalities, ranging from the dynamic Calendar, which simplifies shift management, to the powerful Search & Filter component, enabling users to refine their data queries effortlessly.
Feedback
In order to help users understand what the application is doing when they interact with the platform, we designed different components to feedback information or results.
Onboarding
To reduce sign-up abandonment rates we have divided the process into multiple steps and in every step have included a progress bar so that users feel like they’re making progress and getting closer to completing their goal.
Email Templates & Newsletter
As registration is a crucial part of any web application, to complete the process, emails are required to aid communication with the users. We designed different email templates that are sent to them when they successfully create an account, request to reset a password, receive an invitation, etc.
Pages
For such a data-heavy platform, keeping it clean was unconditionally fundamental. Every page needed to be carefully thought out and put in place. We avoided visual noises that could create even more chaos, focusing on the bare necessities.
Responsive view
uWork offers a native app for workers, while the platform is also optimized for responsive viewing, ensuring accessibility from any device for both companies and administrators.
Results
The web application redesign for uWork delivered substantial results, including increased user engagement, streamlined onboarding with lower sign-up abandonment, enhanced mobile accessibility, and positive user feedback.