About
Hi! I'm Ava (she/her), a designer creating intuitive, well-made experiences that empower people daily.
As a designer, I care about the positively impacting people's daily lives through digital experiences that permeate how we shop, work, connect and more. I approach designing with a unsatisfiable curiosity and desire to learn about everything from the user to the business.
Work Experience
Spearheaded future-facing Available to Promise (ATP) blackout messaging initiative affecting over 150 high-grossing products at the #1 US grocery store.
Designed an integrated desktop productivity software for remote workers on both Mac and Windows OS with a team of 3 designers.
Unlocked data collection and interactive user education in onboarding of mobile savings app to onboard 2,000+ new users per day. Led to 90% extension installation and 55% account creation.
Digitized a decade-old paper volunteer fulfillment and delivery system into volunteer-facing delivery application. Conducted research and iterative user testing, enhancing system-wide efficiency by 120%. Modernized user interface by balancing visual design, functionality, safety and security features.
Education
Dual degree with Bachelor of Arts in Plan II Honors
Minor in Computer Science