
About
I'm a Product Designer driven to support startups and companies that prioritize great design. I thrive in collaborative teams, working together to create top-quality digital products with a clear, shared vision.
Projects
Work Experience
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Worked on an MVP that attracted 10,000+ users, enabling flatmates to pool money in a shared wallet and pay via UPI QR codes.
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Launched a PPI-based shared wallet product, allowing users to pool funds and make payments via PPI cards, aiming to generate revenue through interchange fees while offering enhanced rewards through RuPay card benefits.
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After launching the shared wallet product to a few flatmates, navigated regulatory challenges where changes in banking guidelines made execution difficult, ultimately leading to a strategic pivot.
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Led implementation of tools like WebEngage to optimize user engagement.
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Designed and developed a fully functional website using framer.
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Developed guidelines for social media and helped in creating social media reels, resulting in a remarkable 17,000% increase in social media account reach within one month.
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Updated the Tournafest app theme and features to align with GGNation’s requirements following their acquisition of the platform.
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Designed and revamped the company website to showcase the organization's vision, while effectively communicating its core values and diverse offerings.
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Led design and launch of the Tournafest app on Play Store and App Store, achieving 400,000+ downloads and a 4.3-star rating in the first year.
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Simplified tournament creation, enabling 10,000+ tournaments per month.
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Drove a 2,900% increase in tournament partners, growing from 100 to 3,000, by leveraging gamification.
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Built and led a team of 3 designers, ensuring alignment with project vision.
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Established brand identity and created a graphic/video production team.
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Designed and developed a fully functional website and end-to-end web app, integrated with the platform.
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Designed their initial product.
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Successfully created a team of two designers, ensuring efficient collaboration.
Worked on app improvements and gamification aspects of behaviour building
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Worked on Hindi voice notes from scratch to change the functionality of the app and increase user engagement.
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Work on some small animation and syncing those animations with sound for videos.
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Helped in making the UI dashboard for pitching ideas to the client.