Anton Kulina
Designer in Limassol, Cyprus
Awards
Golden Kitty Awards 2022 Winners
Loóna, a sleep-improving and mood-enhancing app, became the winner of the Apple Design Awards 2021.
Our app of the year was a true standout – that rare case where utility meets ingenuity and delight. Beautifully designed and thoughtfully executed.
Work Experience
Simple app is regularly listed amongst the top 10 Health & Fitness apps worldwide.
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Improving user experience in Simple app with 14M+ users
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Managing product, proactively looking for efficiency improvement opportunities
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Interviewing and hiring new team members
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Conducting user interviews to collect quality feedback
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Working in close correspondence with developers and researchers
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Building and maintaining Simple design systems, creating elegant solutions to complex user experience problems
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Creating apps on iOS & Android platforms
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Motivating co-workers and improving culture within the team
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Developing and launching innovative product initiatives to drive growth and enhance user engagement
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Designing and optimizing user acquisition funnels, ensuring efficient and scalable growth
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Launched Live Activities, which increased product retention by 30%, with supporting metrics up by 20%
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Introduced widgets as a new user communication channel
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Implemented in-app campaigns generating hundreds of thousands of dollars in monthly revenue
Loóna is Apple Design Awards Winner 2021 and The App of the Year 2020 by Google Play.
• Improving the user experience for over 250k Loóna app users.
• Working on web-onboarding, conducting over 100 experiments resulting in a three-fold increase in subscription conversions.
• Working on onboarding, increasing the funnel conversion rate to over 90%.
• Establishing effective collaboration with the development and QA teams and implementing a design-review system.
• Preparing pitch decks for founders and commercial collaborations.
• Developing adaptive app design suitable for a range of devices.
• Creating a design system for the mobile and web products.
• Developing the branding identity and graphics for Loóna.
Softswiss is an award-winning and rapidly-growing online casino and sports betting software provider.
• Managing design for N1 Partners
• Rebranding a key gambling project and creating a scalable template for partners
• Providing full visual support and scaling for six projects within the company
• Developing a constructor-system for automatic generation of landing pages and advertising images.
• Taking ownership of design process and working as self-directed member of the design team
• Creating a universal solution for adapting web projects to the mobile domain
• Providing complex solutions for growth in an uncertain environment and presenting ideas for the key company’s stakeholders
• Working closely with the product team to optimise the product solutions and iterate on them to enhance them for business and for the users
• Checking out with engineers to make a pixel perfect work