I think, design and code. Sometimes the order changes.
Helsing is a new type of defence and artificial intelligence company.
Led design from seed stage to series B, collaborating with senior leadership/founders.
As one of the first Product Designers at Personio, I helped pitch and launch new products like their Mobile App, Integrations Marketplace and Workflows Automation.
After that, I created and led the Design Systems team, where we enabled and oversaw the work of over 15 teams.
Descomplica is an edtech provider of online educational platforms designed to prepare students for college entrance exams.
My work focused on enabling low-income students to learn wherever and whenever they could, with the goal of giving them a higher chance of getting a spot to join public/private universities.
- Worked on the core student platform
- Contributed to and maintained the Design System
- Ran upsell experiments ahead of the Brazilian national exam (Enem)
Sans Pere is a lifestyle house where homeware, patisserie, coffee, an architecture studio, and even a new home is on the menu.
Working with the founders, I led design initiatives on multiple fronts: concept, branding, print, signage, and digital.
Sans Pere went from concept to successfully opening 3 locations in central London in under 1 year.
Helped design their website and shape storytelling on their project showcases.
Walked around and bothered busy people.