About
Andy is a versatile design who transitioned from a successful architecture career, contributing to projects like Disney's Marvel Avenger's Campus and Tesla Gigafactories.
At Netvrk, he co-led creative direction for virtual worlds that transitioned his skillset into the tech space. His freelance work ranges from brand design to product. Now at CuroWork, Andy leads product design, marketing, and hiring.
Projects
Product mobile and branding design. A startup's mobile app design that combined dating app discoverability with local creative's portfolios.
A B2B SaaS, web app, productivity and workforce management tool.
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Branding & identity
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Product UI UX
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Website
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Content marketing design
B2B SaaS AI startup logo mockup and early explorations.
Branding and identity design for a health and perfume product/brand.
Logo, graphic design, style guide for a local LA community builder and event organized. This had been discontinued and turned into LA in Common.
Print and digital poster design for Cornell in Rome's lecture series.
Logo, branding, identity, and EP/single cover art designs for a musician.
Art direction co-lead, metaverse architect, and project manager.
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Concept art management
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Metaverse world and social spaces layout and designs
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Concert venue layout and design
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Metaverse retail and shopping explorations
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Vehicle layout and designs
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Marketing and trailer art direction
Art direction lead and project manager. Collaboration with the late, great artist Coolio on his metaverse HQ, personalized vehicle asset, and a project specific logo.
Hiring manager and project manager. Play-to-earn, rogue-like, endless runner game.
Contributed to Gigafactory Reno, Shanghai, Berlin, Austin designs
Construction management & close-out.
Design proposal for the extension of the MACC in Austin. Building off of the existing work of Mexican architect Teodoro Gonzalez de Leon, extending and modernizing his design to create light filled, flexible programming for the center's community members capped with a more prominent entryway and circulation signage. The project included a rebranding package inspired by the Mexico Olympics logo.
Contest for a aquarium's theme park attraction and ride.
Design for a new metro station running beneath the Colosseum. Pulling from an analysis of Michelangelo's Campidoglio floor design, this station pulls the ground up and invites visitors up or below without disrupting the surrounding views - sandwiched between the Colosseum and Forum.
Photos of a hand cut bristol paper physical model with supplementary 3D renderings of the space.
Design for a sustainable academic building on Cornell University's campus that attempts to achieve a net or negative zero environmental impact while expressing its functionality dramatically.
Photos of a 3d printed shell, bristol paper interior, and CNC'd ground floor physical model.
Design for an aquatic center in downtown Ithaca, NY and heavily inspired by the New York Five.
Photos of a hand cut bristol paper, foamcore, and square dowel physical model.
Work Experience
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Sole product designer for B2B SaaS product. Iteratively aligning requirements and designs across leadership and development team.
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Leading efforts on lean content marketing and external collaborations with podcasts and influencers.
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Created website and brand and identity designs.
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Co-led art direction and led a 16 person art team's execution on large 30x30km Unreal Engine 5 metaverse world.
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Co-led creative direction and led a 9 person art team's execution on a play-to-earn, rouge-like game.
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Managed all client and influencer collaboration projects, most notably rapper Coolio's Metaverse Mansion.
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Managed the asset development of NFT assets that sold cumulatively over $10M+.
- Marvel’s Avengers Campus at Disneyland: Managed Punch List, assisted with Project Closeout.
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Designed Facility Concepts for Final Executive Approval to move multiple projects forward.
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Assigned to complete all Gigafactory One and Fremont Extension architectural scope.
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Led the only Intern Project ever nominated for the Gensler Design Excellence Awards (Mexican American Cultural Center Extension).
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Winning Bid for Luxury Hospitality Design. Assisted in Design and Created 3D Model.
- 1st Place: International Architecture Awards (IAA) 2018