About
I’m Andrew Zellinger a Design Lead based in New York City. I specialize in User Centered Design and build world class digital products that support user needs and client business goals.
Work Experience
Teaming with Startup Clients, Design Studios and Digital Agencies • Regularly embedding as Design Lead and/or Senior Product Designer • Specializing in Product Design, User Centered Design, UX Research, User Experience, Interface Design, Interaction Design, Information Architecture and Product Strategy • Studios include AKQA, Code & Theory, CP&B, Firstborn, Handsome, I&Co, Razorfish, Red Antler, Studio Rodrigo, and Ueno. Clients include Atrient, Audible, Fi, Firebrand TV, IBM, Instrumental, InteractWith, Learnvest, Live Auctioneers, Mercedes Benz, Modern Age, Mystro, Noom, Obagi, Rabble, Seattle Genetics, Snap Kitchen, Supercell, Thomson Reuters, Trip Advisor, and Zscaler.
Design Lead for Fi, a smart dog collar company • Design of novel features within iOS and android mobile applications Designed key aspects of the company main website, including a redesign of the membership signup and checkout experience • Oversaw design team hiring operations and team allocations • Led design for marketing materials promoting application feature releases.
Design Director responsible for design team leadership, mentorship and hiring • Built design team processes and established design best practices • Oversaw design team hiring operations and team allocations • UX Research, User Experience Design, User Interface Design, Interaction Design, Prototyping, Service Design, and Product Strategy • Built and managed key client relationships in collaboration with founding partners • Clients included PwC, Turner Media, and WeWork.
Designed several applications for Financial Enterprises and Technology Companies • Established design process for Smartwatch Face Design and Wearable Applications • Led design team servicing Google Wear client • Contributed to cultivating key client relationships accelerating studio revenue growth • Clients included Google and American Express.
Lead UX Designer for McDonald’s touch screen kiosk application • Led a design team servicing McDonald’s client • Conducted a variety of UX Research activities including User Interviews, User Testing and Qualitative/Quantitative exercises • Redesign of core features including Search & Discovery, Checkout and order customization • Clients included McDonalds.
Built course curriculum to include Interactive Advertising projects • Mentored senior portfolio students, providing guidance from conception through execution of project work • Created unique lesson plans • Conducted regular Q&As and student design critiques.