• Designing digital products and services, ensuring high strategic and visionary concepts for a wide range global brands likes Adeo, Leroy Merlin & Interpol.

• Responsible for creating UI/UX design, developing visual directions and design systems, turning complex ideas into seamless user experiences that engage users and move metrics.

• Collaborating with clients/stakeholders, user researchers, business designers, and engineers to deliver strategic design projects and product launches.

• Researched new problem spaces, created and validated prototypes and concepts with users, and helped clients adopt a human-centric approach & methodology to product design.

• In this mission, I worked as an Digital Product Designer for a large retail and e-commerce group based in France (La Redoute).

• Re-imagining the browsing experience on the web and mobile site by leveraging user insights to develop and refine a clear product strategy to improve completion and retention rates.

• Articulate the product vision through flows, prototypes, high-fidelity visuals, and motion elements.

• Invest myself in the development of the design system as well as on the graphic and technical watch

• Collaborate with UX researchers, engineering and product teams

• Lead the digital implementation of a major rebranding project + redesign of the main website for the agency.

• Identify and formalize the client's editorial needs, in accordance with the practices validated in the editorial charter for Bic, Lacoste, Asics, Bultex, Carmat, Bayern.

• Organize, animate, and manage the contents diffused on the online media

• Respect the graphic charters of our clients

• Propose solutions for online communication in order to optimize the use of new technologies and new media

• Work in collaboration with all teams to determine the best strategy to adopt

• Creation of PRINT & WEB graphic supports: logos, graphic charters, commercial brochures, business cards, e-mailing, landing page, website models...

• Identify and formalize the client's editorial needs, in compliance with the practices validated in the editorial charter.

• Organize, animate, and manage the contents diffused on the online media

• Respect for our clients' graphic charters

• Permanent monitoring of UX and graphic trends

• Propose solutions for online communication in order to optimize the use of new technologies and new media

• Graphic and commercial animation of our clients' sites (Commercial operations: banners, landing pages, social networks...)

• Work in collaboration with all teams to determine the best strategy to adopt

During this experience, I had 3 main missions:

• Graphic design
  Creation/research of visuals to dress up and animate the different digital platforms.
  Formatting and optimization of images in Photoshop before integration.
  Intervention on the pages and visuals not conforming to the charter.
  Design and integration of emailing templates on Mailchimp and Mailjet.

• Management and follow-up of UI/UX oriented projects
  Active contribution to the management of projects on the graphic interface.
  Testing and acceptance (creative, front office, responsive design) of new services and developments of our platforms.

• Content integration
  Content integration (texts, images, videos), in particular for the creation of the agency's new showcase sites.
  Advice on the layout of content and the choice of visuals.

Unfinished due to Health problem