Anastasiia Eremina
Design in New York, she/her/hers
Actively seeking full time opportunities
About
I am passionate about crafting product experiences and visuals with a human-centered approach. Currently, I am refining my skills in visual and interactive design at NYU, exploring virtual reality, creative coding, and affective interfaces. Previously, I interned at Apple and BBDO, where I worked with diverse teams to bring impactful ideas to life.
Awards
Young Ones is The One Club for Creativity's competition for students and recent graduates across creative disciplines.
From over 900 entries, 50+ industry-leading judges have selected 184 Portfolios to showcase.
The Hatch Awards is New England's annual award for creative branding and marketing.
Hack Dibner is an annual fall semester design contest hosted by the NYU Bern Dibner Library. Participants are challenged to develop and present an idea that uses technology to improve user experience at Dibner, or within the greater NYU Libraries system.
Work Experience
Spearheaded the user interface design and contributed to crafting a cohesive brand identity for a startup connecting fashion brands with global manufacturers, driving user engagement and reinforcing brand trust. Implemented scalable design systems, streamlining the prototyping process and reducing development iterations.
Selected as part of the inaugural cohort of Figma Campus Leaders, tasked with building a strong design community at my university. Organize and host design workshops to empower students in Figma and enhance their design skills.
Administered an accessibility audit for the Eclipse Soundscapes (ES) Project, identifying barriers for blind and low-vision users. Initiated a navigation redesign for keyboard accessibility, ensuring an intuitive tab order and user-friendly interactions. Analyzed user behaviors through qualitative and quantitative research, implementing alt text for images and interactive elements to optimize screen reader compatibility.
Collaborated with a creative team of five to design product and event identities using Adobe Creative Suite, including InDesign, promoting consistent brand messaging across all media platforms and enhancing visual communications for product launches and retail collateral. Assisted in establishing a visual palette of fonts, textures, and colors for diverse projects, successfully translating brand identity into compelling graphic elements and ensuring cohesive overall design.
Conceptualized and illustrated sections of Auchan’s Loyalty Program landing page.Developed creative concepts for a product photoshoot. Assisted an art director and participated in weekly client and team meetings.
Led user-centered design initiatives within a cross-functional team of four to create a crowdfunding platform for low-income students pursuing higher education. Implemented A/B tests with Google Ads to validate the target audience, leading to improved ad targeting and increased platform visibility. Conducted 20 in-depth interviews and 50 online surveys to uncover user pain points, routines, and motivations to enhance platform usability and improving the user experience.