Seamlessly integrated into the company, swiftly familiarized myself with its brand and standards, and efficiently executed several co-marketing campaigns. Currently, leading design projects for Alexa and Echo devices across social media, product and brand.

Collaborated with associate creative directors, senior executives, copywriters, and marketing managers to define strategic direction and develop creative for in-store experiences (100% Reusables) and co-marketing campaigns (Delta x Starbucks).

• Illustrated and designed packaging for seasonal and special release coffees

Worked closely with a staff product designer and researcher to craft bespoke user experiences and animated prototypes showcasing future (3-6 years) concepts for Brands on Spotify.

Mentored, managed and led a team of four designers and two external partners to establish an updated social media toolkit, an iconography language, motion design theories, and an updated brand color theory all within a global brand refresh

• Led the social pillar of brand marketing campaigns for Dolby Atmos Music in collaboration
with Amazon Music, Apple Music and the AMA's

• Led UI design, branding and GTM creative of Dolby On, a hi-fi capture app for creators

Worked on embedded teams of creative consultants covering a range of digital work including brand identities, app launches and product explorations.

Client Partners: Google, YouTube, Evernote