Worked closely with the company leadership to lay out the foundation for the in-house electric car project. With a team of designers and product managers, led the research on understanding the global automotive UX landscape

Reporting to the Chief Product Officer, led design on multiple projects from conception to delivery across businesses. Also, actively involved in team-building, hiring, and process design

• Ola Scooter GTM — discovery (website, test rides) and purchase (financing, insurance, accessories, delivery)

• MoveOS 2 — v2 of operating system for electric vehicles (deep focus on user customization and personalization)

• Ola Cabs driver app revamp — redesigning the cab allocation, profile, and earnings experience

• Super-app UX — unifying the experience for all Ola verticals

• MoveOS 1 — founding designer for the in-house electric vehicle operating system. Worked on defining the key flows (navigation, settings, infotainment). MoveOS currently powers over 250,000 vehicles on road

• Ola Cars — marketplace for used cars (resell and purchase experience)

• Ola Foods — hyperlocal food and grocery delivery app experience
  
  (double-promoted to Lead Designer in a year)

Lenin once said, "There are decades where nothing happens; and there are weeks where decades happen". A bit of hyperbole, but my time here feels similar when I look back.

It was the time when Hotstar was transitioning from 'Go Solo' to family-friendly Disney goodness. Worked on the kids mode and Disney+ related updates on the web, mobile and TV app experience

Worked with 25+ clients on anything and everything design: from SaaS platforms and MVP consumer apps to book covers, brand guides, and pitch decks. Over time, realized that it makes more sense to think of myself as a business person who can design, rather than a designer who can do business.

Select clients / associations: Preflet, Kalamos Literary Services, Slursh app, Artifacia, UK Research and Innovation, Ordnance Survey Ireland

I love talking about this phase. If you are someone looking for guidance (how to get started as a freelancer, do’s and don’ts, challenges)… feel free to send a message :)