About
I create intuitive digital products to increase engagement.
Work Experience
As the sole design I oversaw the design and usability of all products within the Synectics range. I work alongside Project Managers/Owners, developers and key stakeholders to produce modern interface and user experience for both new and existing products, building a design system in the process to ensure consistency.
Imbedding user cantered design thinking into the company culture, I introduced user research & testing to provide data driven results to aid the design process. Taking ownership of the design from start to launch and writing user guides for the clients. By conducting regular audits of the products, I am able to highlight areas of focus for new/improved features.
As a lead designer of an Intranet company, I worked in a multidisciplinary team to assess and build the businesses online presence by rapidly generating and bringing to life new product ideas.
Creating a new style guide and evolving the product as well as the company website through A/B testing to ensure leads were generated. Working closely with clients both in the UK and overseas I helped them achieve continuity across their intranet. Consistently producing new features to enhance the products usability and look, via first hand feedback from the users.
A staff/employee recognition platform producing e-commerce style website and web apps for a varied range of clients from the motor to finance sectors.
During my time I built a team and led a team of designers as well as working alongside a team of developers and product managers. Mentored and guided more junior designers whilst managing the ever changing workload.
Creating user flows, wireframes and prototypes; whilst adhering to the brands guidelines, I produced high-quality clean interfaces paired with a smooth customer experience aided by conducting research directly from interviewing the users.
Starting out my career as a designer at an agency specialising in creating bespoke responsive websites using Umbraco CMS.
I was responsible for liaising with clients directly to ensure the website was corresponding with their brand, along with fitting the regulations of the specified country, complying to the strict time scales provided.
Some clients included; Scholl, Durex, K-Y, Smartsaver, Vanish as well as the Umbraco Festival sites.