
Open for Design Collaborations and Sessions
About
Aaqib excels in enhancing human experiences across digital products. He specializes in Product Design, CX, HCI, Brand Identity, and Digital Product Strategy. A proven problem-solver, he has made significant contributions to leading brands in Consulting, FMCG, Corporate Banking, FinTech, and Consumer Electronics, delivering solutions for Web & Mobile Apps, Wearables, Lifestyle, and E-Commerce Platforms. His other daily contributions include:
- Creating and scoping CX-oriented designs for global brands.
- Elevating digital product strategies to enhance brand's offerings and businesses.
- Upholding UX, IxD and Visual Design standards across projects and teams.
- Pitch and present concepts, proposals, and updates to executive stakeholders.
- Collaborating with Digital Experience (DX) leads across Deloitte Digital.
Projects
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Design and optimisation of user experience (UX) and visual design (VD) for client’s D2C platform.
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Enhancing existing user flows and introducing new features tailored to regional markets, benefiting consumers, marketing teams, and business units.
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Implementing responsive, scalable designs to boost engagement and improve conversion rates across the e-commerce platforms.
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Worked on the UX & VD flows wrt. business requirements from the client.
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Design and functionality audit with other competitive banking apps.
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Defined design strategy & timelines with Scrum Master, Tech. Lead & Axis Stakeholders (PM, VP, SVP).
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Updating the user flows based on the regulations by RBI.
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Created the Native App Design system. Incorporated iOS & Android platform best practices for the app’s visual design.
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End-to-end native app flows and interactive prototypes for client walkthroughs.
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Project for a leading FMCG brand headquartered in the UK.
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Worked closely with data scientists to understand AI models and frameworks.
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Learnt bot personas & consumer behavior to shape up natural Conversational UX.
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Designed Conversational UIs for the Bot Framework to support its advance capabilities.
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Explored bot's cross-functional integration with client's existing systems and platforms.
Side Projects
Speaking
Invited as the Guest Speaker to shed light on the topic - Spectrum of Design: A talk to understand design and what it takes to be a designer in industry.
The event was organised by Pixelate Design Club at VIT, Vellore.
Awards
Award Categories: Change & Innovation, Client Centricity, Committment to People & Collaboration
Award for the following categories: Change & Innovation, Collaboration, Client Centricity, and Commitment to People.
Received Move the Dot award in recognition of: Change & Innovation, Client Centricity
Work Experience
Volunteering
Corporate Social Responsibility (CSR) - Content Development Team
Campus Volunteer - SRM University, Kattankulathur, Chennai
Education
University Gold Medalist