Aaron Binaco

Aaron Binaco

ACD-Strategist-Designer in Los Angeles, He/his

About

I'm an experienced creative leader working with brands to build more impactful experiences.

Work Experience

2023 — Now
Art Director at Magic Leap

Currently leading art direction at Magic Leap.

2022 — Now
Independent Creative at AAB

Recently I have been working with clients to build more effective and impactful digital experiences—leading creative + art direction + strategy.

2021 — 2022
Los Angeles, CA

Lead strategy, art direction and product positioning across the Rivian brand architecture.

2020 — 2021

Oversaw art direction and strategy related to brand digital, e-commerce, editorial and social.

2019 — 2020
Creative Director at Dig Food Group
New York, NY

Oversaw the creative department and roadmap while executing a high volume of projects in parallel and against a fast-paced schedule and scrappy budget.

2018 — 2019
Sr. Art Director at Dig Food Group
New York, NY

Conceptualized, produced and delivered photo + video content across multiple channels. Developed content strategy and guidelines. Executed a company rebrand— distributed across a range of paid and owned media channels including digital, social, out-of-home and print.

2017 — 2018
Los Angeles, CA

Designed multi-media extensions across the Apple ecosystem.

2014 — 2017
Studio Director at William Waldron Studio
New York, NY

Ran the studio of photographer William Waldron. Lead production, staffing, pre & post production and art direction.

2009 — 2013

Managed internal photo and content studio, oversaw cross-departmental requests and fosters cross-functional relationships.

Volunteering

2016 — Now
Advisory Board Member at Cape Cod Modern House Trust

Education

2005 — 2009
BFA at School of Visual Arts
New York, NY

BFA Photography | Design, with honors

Contact